Who knew that putting a stop to drugs would only take senior politicians starting to talk about how they dabbled while they were at college? Now, everyone is rushing to disassociate themselves from drug culture faster than they fled bluejeans when Jeremy Clarkson started to be known for wearing them.
Kate Nash, for one, is clear that she doesn't like drugs:
"And it just hits you there [top of the nose] and destroys part of your brain!
"I've been tempted. But I've got really heightened emotions anyway. I can get really over-excited about... a biscuit!"
So she spends her weekends getting Tuced up, then.